PayPal’s desire to be a purpose-driven brand was brought to life through its Giveback campaign which was launched in Singapore in July this year.
Singapore’s flourishing digital eco-system presents its s a wide array of opportunities to invest in ecommerce for more lucrative gains.
Data is key in to enrich , retention, and loyalty. But no amount of data is completely effective unless it leads the customer to the shopping window to complete a purchase.
The pandemic radically reconstructed lives everywhere by making a digitally driven world the new normal.
How can SMBs in Hong Kong with limited resources cultivate customer loyalty with their newfound overseas customers from thousands of miles away?