There has been tremendous change in human life across the world in the last two years. Many experiences that humans have always relied on have gotten increasingly digitized, for instance, daily cash transactions.
Oftentimes, a company spends a large portion of its marketing dollars and time attempting to win customers over. Yet, as soon as customers hit checkout, the customer experience ends.
Increasingly, retailers across categories are putting every juncture of the customer’s journey with their brand under the microscope, looking to squeeze out any advantage they can find.
The COVID-19 pandemic has reshaped the perspective, and actions of people around the world including their shopping behaviors. While public health may have since improved.
Company committed to rules and can 'ease the minds of regulators', says executive about Indian concerns on digital assets. Edwin Aoki is passionate about wildlife conservation.